Increased engagement on website - People are more likely to be intrigued by the service and might stay around to find out more if they are presented with an entertaining video explaining the purpose of the website or the service. People are also more likely to share an interesting video they come across rather than an article. Social media marketing – Since popular social networking sites such as Facebook and Twitter allow users to share interesting links, having your own video on the major social media sites rapidly increases your chances of exposure. If your website or business has a video and an article about the same keyword, chances are that your video will rank high every time.Įasier distribution – There are numerous video distribution sites that allow users to upload their videos to several websites at once. These websites usually offer optimized videos for their mobile platforms as well, automatically expanding the reach of your brand. Increased SEO value – All major search engines now give a lot of value to video content. Internal and external communications – Employee orientation, community relations videos, PR support materials and event communications. Training and support videos – Training videos, just-in-time learning and FAQ videos. Whether you are realtor, product marketer, event planner, small business owner or other professional, Loopster can help you communicate with your customers in various ways, including:Ĭustomer reference videos – Customer testimonials, success stories, case study, client interviews or customer presentations.Īdvertising, marketing and promotion – Product demonstrations and commercials, product reviews, visual product stories, viral video, email video, infomercials and content marketing.Ĭorporate videos – Corporate overviews, executive presentations, staff presentations and corporate facilities tours. I have written separately about the kinds of tasks you may want AI to do, which might be useful to read first.Video engages people in a way that photos and text alone cannot, bringing faces, voices, personality and heart to your business. This guide is opinionated, based on my experience, and focused on how to pick the right tool to do things. The last couple of months have been particularly insane. I have been putting together a Getting Started Guide to AI for my students (and interested readers) every few months, and each time, it requires major modifications. I can’t claim that this is going to be a complete user guide, but it will serve as a bit of orientation to the current state of AI. Documentation-by-rumor is a weird choice for organizations claiming to be concerned about proper use of their technologies, but here we are. Instead, the only user guides out there appear to be Twitter influencer threads. The week before that, some AIs got the ability to see images.Īnd yet not a single AI lab seems to have provided any user documentation. The week before, Open AI released Code Interpreter, the most sophisticated mode of AI yet available. This week saw the debut of Claude 2, likely the second most capable AI system available to the public. Increasingly powerful AI systems are being released at an increasingly rapid pace. Breaking News: Microsoft AI Announcements from ISTE Live - I sat down with influencer Mark Sparvell to talk about some awesome announcements for educators from this summer's ISTELive.". Promoting Real World Change and Success in Schools Today - Misa Sato, the NASSP Assistant Principal of the Year shares how she promoted change in her school with the IB Career-Related Programs.I think everyone should listen to this show. Human Students - William discussed his senior capstone assignment in my Computer Science class. What Happened When My Student Tested My Assignments in ChatGPT vs. 22 Classroom-Focused Resources on AI from Teachers (a summary of some responses on x.com, formerly Twitter).(for those who are Microsoft schools or want to follow the leading edge of AI and change) Revolutionizing Classrooms: How Microsoft's AI is Changing Education an interview with Lydia Smyers, VP of US Education for Microsoft, about what they are doing now. AI: The Future of Classroom Efficiency with Mary Howard (for those who want productivity tips or wonder where AI is heading with AR and VR). The Great Student AI Writing Experiment with Steve Dembo (for those concerned about AI and essay writing). I also stay away from those who say that ChatGPT is "writing for them." I may have flaws in what I write, but it is me writing it. The AI issue is vital and we must be involved in discussing it. If someone says they are an "expert," I always raise my eyebrows. "Before school starts, I've been working to release (as quickly as possible) some remarkable educators with real-world classroom experience in AI. (From the newsletter of Vicki Davis, the CoolCatTeacher)
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